Would you prefer watching or reading this episode? If so, click here for the 'Chamomile with Ann Armbrecht video and transcript.

Episode Summary

Today's guest is Ann Armbrecht. Ann is the director of the Sustainable Herbs Program under the auspices of the American Botanical Council. She is also a writer and anthropologist whose work explores the relationship between humans and the earth through her work with plants and plant medicine. Ann is the co-producer of the video documentary Numen: The Nature of Plants, and the author of the award-winning ethnographic book memoir, Thin Places: A Pilgrimage Home, based on her research in Nepal. In addition, she was a 2017 Fulbright-Nehru Scholar documenting the supply chain of medicinal plants in India. Ann's most recent book, The Business of Botanicals, explores the complexities and stories of the global herbal supply chain.

I've been a huge fan of Ann's herbal contribution over the years, especially regarding her research and travels to investigate what it means to source herbs sustainably. I'm delighted to share our conversation with you in today's episode.

---

---

What You'll Learn from This Episode

• [02:16] Ann's background in herbs

• [04:40] Where does chamomile come from?

• [08:57] Exploring how chamomile is sourced around the world

• [10:34] Challenges with the sustainability in the botanical industry

• [16:23] Understanding the nuances that drive the pricing of herbs

• [17:14] The complexity of sourcing herbs globally

• [18:46] Questions to ask when buying chamomile and other herbs

• [22:35] The role of certifications and understanding their purpose 

• [25:13] The versatility of chamomile and its use in teas and oils

• [26:59] About Ann's book, The Business of Botanicals, and her many other projects

• [32:05] Ann’s perspective on herbs and how they offer hope


Download Your Excerpt

Yes!

I'd love to get a copy of the Chamomile Ebook!

Name:

Email:

We respect your email privacy

 

Connect with Ann Armbrecht

• On Instagram | @ann_armbrecht and @sustainableherbsprogram

• On Facebook | @ann.armbrecht

• On Twitter | @armbrecht_ann

• Website | annarmbrecht.com and sustainableherbsprogram.org

Connect with Us

• On Instagram | @rosaleedelaforet

• On Facebook | Herbs With Rosalee
• On YouTube | Herbs With Rosalee

• Website | herbswithrosalee.com


Resources Mentioned

• The Business of Botanicals

• Numen: The Nature of Plants

  
  

Are Your Ready for More Herbal Inspiration?

The best way to get started is by joining my herbal community and weekly newsletter where I share my best herbal tips and insights.

When you join you’ll also get access to The Herbal Jumpstart Course which helps you figure out the best herbs for you.

Yes!

Sign me up for weekly herbal tips, recipes, and insights. 

Name:

Email:

We respect your email privacy